What's included.
- Real studio base
Photos and footage of the real product, with the technical quality AI needs. - Art direction
The studio defines style, pace and shots before anything is generated. - Animated product photos
We bring movement to packshots and lifestyle photos you already have. - Scenes and settings
The same product in different contexts, styles and seasons. - Variants for paid media
Different versions to test on Meta, Google and TikTok. - Vertical formats
Reels, Stories and TikTok from the same base. - Faithful to the product
Colour, shape and labelling are checked to avoid returns. - Editing and final review
Editing, colour and review of every piece by the WIM Visual team.
AI Video
One team, accountable for results.
directed by the studio
AI works on our own production, guided by art direction.
studio in Madrid
The real base comes from our studio, with WIM Visual's technical team.
in paid channels
A Webimpacto paid media case, where video and creative variety are key.
professionals
Photography, video, paid and social in the same team.
How we work.
- Goal and channels
We define what the videos will be used for: product pages, campaigns, social or catalogue.
- Real production
We photograph and film the product in the studio or start from your existing material.
- AI generation
We use AI to create the agreed movements, scenes and versions.
- Editing and review
We check accuracy, colour and pace, and edit each piece.
- Delivery and testing
We deliver for each channel and measure in campaigns which versions perform best.
Frequently asked questions
What is AI product video?
AI product video combines real footage of the product with generative AI. The AI creates movement, scenes and new versions around the product, which stays true to the original.
Does AI video replace the shoot?
No. At WIM Visual, AI is a production layer built on the studio's real photos and footage and on its art direction. That base makes it possible to get many more pieces without repeating shoots and without inventing the product.
Can AI video be made from the photos I already have?
Yes. Webimpacto can animate photos you already have and create versions from them. First we check whether the quality of the base material is good enough.
What are AI product videos used for?
They are used to test more creatives in paid media, adapt content to each season and have video on product pages and social. That way you test more without producing more shoots.
Request a proposal: AI Video.
The Content team will reply with an initial scope assessment.