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Marketplaces

Expand your presence in marketplaces and increase your profitability

Marketplaces are key platforms where sellers and buyers conduct commercial transactions, allowing brands and resellers to reach a wider and more diversified audience. At Webimpacto, we help you expand your business by managing your presence on the main marketplaces such as Amazon, Miravia, SHEIN, Tik Tok Shops, Zalando, About You, Cdiscount, ManoMano, Carrefour, Privalia, Spartoo, Sarenza, La Redoute and many more.

Our goal is to optimize your visibility and sales, ensuring an efficient strategy that takes advantage of the advantages of each platform, analyzing each case and providing strategic and operational solutions for each channel.

Benefits of selling on marketplaces

  • Greater reach: Access millions of potential customers on recognized platforms.
  • Increased sales: Boost your revenue by diversifying your sales channels.
  • Trust and security: Leverage the reputation and infrastructure of marketplaces.
  • Reduced marketing investment: Benefit from the organic traffic of these platforms.
  • Centralized management: Control your catalog and orders from a single platform.
  • Flexibility and scalability: Expand your business without the need for large initial investments.

Our strategies for
marketplaces

Catalog management and listing optimization

  • Visual Optimization: We adapt images and graphic resources to the optimal format for each marketplace, ensuring a professional and consistent presentation.

  • Content Enrichment: We add key attributes, bullet points, comparison tables, and rich content (such as A+ on Amazon) to improve conversion and ranking.

  • Categorization Control: We ensure correct product classification to facilitate discovery and meet the requirements of each channel.

  • Continuous Updates: We periodically review listings to adapt them to algorithm changes, search trends, and competition.

Marketplace advertising: Amazon Ads, Promoted Listings, and more

  • Amazon Ads: We manage Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon DSP campaigns to increase the visibility of your products, improve search engine ranking, and maximize conversions.
  • Promotions on other marketplaces: We create and optimize advertising campaigns on platforms such as Miravia, TikTok Shop, and Cdiscount, among many others, and manage internal promotions on platforms like SHEIN, improving the visibility and ranking of your products.
  • Retargeting Strategies: We apply retargeting campaigns to reach users who have shown interest in your products, reminding them of your offer and motivating the final conversion.

Marketplace integration and automation

  • Synchronization with ecommerce platforms: We connect your CMS with all channels, regardless of the technology you use, such as Shopify, PrestaShop, Magento, Webflow, or VTEX, ensuring seamless and uninterrupted management between both environments.
  • Stock and pricing automation: We automatically manage inventory and prices, preventing stock errors and adjusting prices in real time according to the specifics of each catalog.
  • Centralized Order Management: We process and monitor all sales from a single control panel, facilitating efficient order management and improving operational efficiency.
  • Advanced Integration with Leading Tools: We use Channable and Shoppingfeed to optimally integrate your catalog across multiple marketplaces, ensuring consistency, scalability, and adaptability to the requirements of each platform.

Why choose Webimpacto for your marketplaces strategy?

At Webimpacto, we have a team specializing in marketplaces, with extensive experience managing accounts and advertising on platforms such as Amazon, Miravia, SHEIN, About You, La Redoute, TikTok Shop, and more. We work with you to maximize your performance, optimize your listings, and improve the profitability of each sale.

Our work process:

1

Initial analysis and diagnosis:

  • We evaluate your current situation: if you’re already on marketplaces, we audit your presence. If not, we analyze your entry potential based on your product type and target market.
2

Custom strategy:

  • We design a customized plan that includes selecting the ideal marketplaces, structuring your catalog, and developing a sales strategy based on your goals and budget.
3

Implementation and management:

  • We create or optimize your account, upload products with persuasive descriptions, and optimize images
4

Monitoring and continuous improvement:

  • We analyze key organic and advertising metrics (sales, conversion, ranking) and make constant adjustments to maximize your results and profitability.

Expand your ecommerce with an effective strategy in marketplaces

If you’re looking to maximize your sales and leverage the potential of marketplaces, at Webimpacto we help you design a winning strategy. Contact us and take your business to the next level!

Boost your presence on marketplaces with Webimpacto and skyrocket your sales like never before!

Contact us!

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